Entorno Vivienda Asistida | Strategic Marketing & Consulting

Entorno Vivienda Asistida

Marketing Areas:

Strategic Marketing

Business Objectives

● Strategic Marketing & Consulting

Objectives:

A care home provider for the elderly in Bogota, Colombia, provides an excellent service and grows from one to four homes.

With a fifth home planned, the owners realise they need a marketing strategy and build an operation.

Entorno first hires Eyepop to revamp the brand, design a branded commercial interior design project for the buildings, create a new website, run campaigns and provide ongoing sales and marketing consultancy services.

The objective was:

  1.  To build strong brand differentiation within an increasingly competitive market.
  2. Instill a marketing and customer-centric culture within the company
  3. Generate leads and increase sales

Project Complexity:

Services.

● strategy_consulting
● branding
● marketing_audit
● marketing_agency
● outsourced_marketing_department
● competitive_analysis_brand_positioning
● web_development

In the client's own words:

"Establishing a trusting relationship with a marketing and design agency takes time; from the moment I met Carl and his agency, I knew I had found a strategic partner who can change my business. The dedication, commitment and professional approach I have had during this year has allowed me to transform my perspective on marketing and the results are starting to show. Identifying and understanding the company together with a creative approach have been key elements to generate the proposed impact.
I am confident that we can achieve the goals we have set together."

Entorno Vivienda Asistida

Marketing Areas:

Strategic Marketing

Business Objectives

"Keep enjoying life"

Objectives:

A care home provider for the elderly in Bogota, Colombia, provides an excellent service and grows from one to four homes.

With a fifth home planned, the owners realise they need a marketing strategy and build an operation.

Entorno first hires Eyepop to revamp the brand, design a branded commercial interior design project for the buildings, create a new website, run campaigns and provide ongoing sales and marketing consultancy services.

The objective was:

  1.  To build strong brand differentiation within an increasingly competitive market.
  2. Instill a marketing and customer-centric culture within the company
  3. Generate leads and increase sales

Project Complexity:

5/5

Services:

● strategy_consulting
● branding
● marketing_audit
● marketing_agency
● outsourced_marketing_department
● competitive_analysis_brand_positioning
● web_development
● commercial_interior_design

In the client's own words:

"Establishing a trusting relationship with a marketing and design agency takes time; from the moment I met Carl and his agency, I knew I had found a strategic partner who can change my business. The dedication, commitment and professional approach I have had during this year has allowed me to transform my perspective on marketing and the results are starting to show. Identifying and understanding the company together with a creative approach have been key elements to generate the proposed impact.
I am confident that we can achieve the goals we have set together."

Galllery: