Entorno Vivienda Asistida

Entorno Vivienda Asistida

Marketing Areas:

Strategic Marketing

Business Objectives

"Keep enjoying life"

Objectives:

A care home provider for the elderly in Bogota, Colombia, provides an excellent service and grows from one to four homes.

With a fifth home planned, the owners realise they need a marketing strategy and build an operation.

Entorno first hires Eyepop to revamp the brand, design a branded commercial interior design project for the buildings, create a new website, run campaigns and provide ongoing sales and marketing consultancy services.

The objective was:

  1.  To build strong brand differentiation within an increasingly competitive market.
  2. Instill a marketing and customer-centric culture within the company
  3. Generate leads and increase sales

Project Complexity:

Services.

● Strategy & Consulting
● Marketing Plans & Budgets
● Outsourced Marketing Department
● Competitive Analysis & Brand Positioning
● Commercial Interior Design
● Web Development
● Copywriting

In the client's own words:

"Establishing a trusting relationship with a marketing and design agency takes time; from the moment I met Carl and his agency, I knew I had found a strategic partner who can change my business. The dedication, commitment and professional approach I have had during this year has allowed me to transform my perspective on marketing and the results are starting to show. Identifying and understanding the company together with a creative approach have been key elements to generate the proposed impact.
I am confident that we can achieve the goals we have set together."

Entorno Vivienda Asistida

Marketing Areas:

Strategic Marketing

Business Objectives

"Keep enjoying life"

Objectives:

A care home provider for the elderly in Bogota, Colombia, provides an excellent service and grows from one to four homes.

With a fifth home planned, the owners realise they need a marketing strategy and build an operation.

Entorno first hires Eyepop to revamp the brand, design a branded commercial interior design project for the buildings, create a new website, run campaigns and provide ongoing sales and marketing consultancy services.

The objective was:

  1.  To build strong brand differentiation within an increasingly competitive market.
  2. Instill a marketing and customer-centric culture within the company
  3. Generate leads and increase sales

Project Complexity:

4/5

Services:

● Strategy & Consulting
● Marketing Plans & Budgets
● Outsourced Marketing Department
● Competitive Analysis & Brand Positioning
● Commercial Interior Design
● Web Development
● Copywriting
● SEO & SEM

In the client's own words:

"Establishing a trusting relationship with a marketing and design agency takes time; from the moment I met Carl and his agency, I knew I had found a strategic partner who can change my business. The dedication, commitment and professional approach I have had during this year has allowed me to transform my perspective on marketing and the results are starting to show. Identifying and understanding the company together with a creative approach have been key elements to generate the proposed impact.
I am confident that we can achieve the goals we have set together."

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