Silene Jewels
Marketing Areas:
Strategic Marketing
Asset Creation
""Mediterranean handcrafted jewellery and accessories."
Objectives:
- Product: beautiful handmade jewellery. Company: run by two female entrepreneurs. We created a friendly, feminine and artistic logo and brand platform inspired by Matisse, the Mediterranean and young, fashion-oriented consumers.
- The main marketing asset created (used on the web and social media) was product and lifestyle photography. The art direction followed the Mediterranean line (organic, leaves, sun, sea) reflecting the shapes and designs of the products.
Project Complexity:
Services.
● Strategy & Consulting
● Branding
● Marketing Agency
● Outsourced Marketing Department
● Competitive Analysis & Brand Positioning
● Ideation & Commercial Creativity
● Photography
In the client's own words:
"Besides the product and lifestyle photography, they created the brand logo and formed part of the whole brand creation stage. Many, many beautiful and evocative photos were produced. Very happy with Eyepop."
Silene Jewels
Marketing Areas:
Strategic Marketing
Asset Creation
""Mediterranean handcrafted jewellery and accessories."
Objectives:
- Product: beautiful handmade jewellery. Company: run by two female entrepreneurs. We created a friendly, feminine and artistic logo and brand platform inspired by Matisse, the Mediterranean and young, fashion-oriented consumers.
- The main marketing asset created (used on the web and social media) was product and lifestyle photography. The art direction followed the Mediterranean line (organic, leaves, sun, sea) reflecting the shapes and designs of the products.
Project Complexity:
2/5
Services:
● Strategy & Consulting
● Branding
● Marketing Agency
● Outsourced Marketing Department
● Competitive Analysis & Brand Positioning
● Ideation & Commercial Creativity
● Photography
● Graphic Design
In the client's own words:
"Besides the product and lifestyle photography, they created the brand logo and formed part of the whole brand creation stage. Many, many beautiful and evocative photos were produced. Very happy with Eyepop."